Staying Ahead of the Curve
Cozy cocoons, rooftop gardens, organic treatments and other trends
By: Dennis McCafferty
In this economy, any edge will help a landscaping business. The best way to maintain an edge is to stay on top of developing trends that could expand your customer offerings, thus increasing sales opportunities. Here are five trends to watch in 2012:
Photo Credit: Lydia CutterPictured: A GardenWise, Inc. Designed and Installed Landscape Project in Washington, DC.
Private, secure and even cozy spaces are now growing in demand among families seeking quality time with friends and loved ones at home. This is leading to a number of landscapers establishing “cocoon” design niches, with raised planter/seat walls, built-in water features and privacy arbors/fencing, says J. Mark White, owner of Arlington, Va.-based GardenWise Inc. Colorful plantings are also often part of the package, as well as elegant stone terraces. “With the current economic situation, these intimate spaces give homeowners a private, verdant sanctuary in their own backyard,” says White, who regularly appears on HGTV’s Curb Appeal.
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